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Tuesday, 26 October 2010, 15:09 HKT/SGT
Eighth Asian CSR Awards Winners Recognized

KUALA LUMPUR, Oct 26, 2010 - (ACN Newswire) - Five companies from India, Malaysia and Philippines were recognized for their outstanding initiatives in corporate social responsibility during the Asian CSR Awards 2010, which is a part of the 9th Asian Forum on Corporate Social Responsibility (AFCSR) in Kuala Lumpur, Malaysia.

YABhg Datin Paduka Seri Rosmah Mansor handed over the awards during the ceremonies. A special tribute was also given during the opening ceremonies yesterday to the late Tun Ismail Ali, a highly ethical and truly values driven banker and corporate leader who was a Founding Member of the Board of Governors of the Asian Institute of Management.

The winner of the Intel - AIM Corporate Responsibility Award was also recognized. The celebration was the culmination of the Asian Forum on Corporate Social Responsibility conference, attended by 342 delegates from 27 countries and 245 companies.

The Asian CSR Awards, co-presented by Intel, is Asia's premier Awards program on corporate social responsibility. This year's awards attracted entries 141 entries representing 99 companies from 15 countries. It recognizes and honors companies in Asia for their projects and programs in corporate social responsibility. The Awards are given in five categories: Best Workplace Practices, Concern for Health, Environmental Excellence, Poverty Alleviation and Support and Improvement of Education. Finalists and winners were determined through an exhaustive search and selection process that include the generation of entries, initial screening, short-listing by a panel of experts, and final judging.

The 2010 Asian CSR Awards Winners and Excellence Awardees are as follows:

Best Workplace Practices
Winner: MEASAT Broadcast Network Systems, Change & Talent Management Programme, Malaysia

Excellence Awardee:
- Smart Communications, Inc., Live Smart: Healthy U, Wealthy U, Happy U, Philippines

Concern for Health
Winner: UltraTech Cement Limited (Unit: Vikram Cement Works), Public Private Partnership for Physical, Mental and Social Well-Being through comprehensive Health Care Interventions among Rural Community, India
Excellence Awardees:
- Unilever Indonesia Tbk, Jakarta Stop AIDS, Indonesia
- Pilipinas Shell Petroleum Corporation, Movement Against Malaria, Philippines

Environmental Excellence
Winner: Aboitiz Equity Ventures, Aboitiz Race to Reduce, Philippines
Excellence Awardees:
- IBM Philippines, IBM Corporate Service Corps: Helping Create Interactive Flood Maps for a Smarter Philippines, Philippines
- The Link Management Limited, "Eco Terrace" at Lok Fu Plaza, Hong Kong

Poverty Alleviation
Winner: Kraft Foods Philippines, Inc., FRESH (Future Resilience and Stronger Households), Philippines
Excellence Awardees:
- Tetra Pak Pakistan, Dairy Hub: A Community Dairy Development Program, Pakistan
- Shell Indonesia, Shell LiveWIRE, Indonesia

Improvement of Education
Winner: MEASAT Broadcast Network Systems, Kampus Astro, Malaysia
Excellence Awardee:
- Vestas Wind Technology India Pvt Ltd, Project little dreams - an holistic approach to education, India

The excellence awardee of the INTEL-AIM Corporate Responsibility Award (IACRA) went to Binalot Fiesta Foods. IACRA honors specific companies, NGOs, and organizations in Asia for excellent CSR projects in one or more of the following areas: Education, Community Involvement, Environmental Stewardship and Poverty Alleviation through providing innovative use of ICT.

The 2010 AFCSR is co-chaired by AIM Governors Ybhg. Tun Dato Seri (Dr.) Ahmad Sarji Bin Abdul Hamid and Ybhg. Tan Sri Dato (Dr.) Lin See Yan, and Mr. Ramon R. del Rosario, Jr. AFCSR is presented by the AIM RVR Center and co-presented by GTZ (German Technical Cooperation), and Intel; and runs in cooperation with AIM Kelab Malaysia and Universiti Tunku Abdul Rahman-Center for Sustainable Development and CSR (UTAR/CSR).

AFCSR 2010 is also supported by Genting Malaysia Berhad as Platinum Sponsor. Its Official Industry Partners are Avantha Group, Fuji Xerox Co., Ltd., Lopez Group Foundation, Inc., and Oishi (Liwayway Marketing Corporation). The Coca-Cola Export Corporation, Sagittarius Mines, Inc, Permodalan Nasional Berhad, Malaysia Convention & Exhibition Bureau (MyCEB), Angsana Spa and Barista Coffee are Cooperating Partners.

AFCSR's notable partners include:
ActionAid International Vietnam
ASEAN Foundation
Asia Pacific Philanthropy Consortium
Asia Society
Association of Certified Chartered Accountants
Baltic Management Development Association (BMDA)
Business Ethics Institute of Malaysia (BEIM)
Business in the Community-UK
Center for Development and Integration - Vietnam
Center for International Business Ethics (CIBE) - China
Centre for Social Markets - India
Chartered Institute of Management Accountants (CIMA)
Chinese Federation of Corporate Social Responsibility (CFCSR)
Community Business - Hong Kong
Confederation of Asia-Pacific Chambers of Commerce and Industry
Council for Better Corporate Citizenship - Japan
CSR Europe
Euro-China Centre for Leadership and Responsibility at China-Europe International Business School (ECCLAR at CEIBS)
Globally Responsible Leadership Initiative (GRLI)
Habitat for Humanity International
Indonesia Business Links
International Business Leaders Forum
Kenan Institute Asia
League of Corporate Foundations - Philippines
Makati Business Club
Malaysian Institute of Certified Public Accountants
Malaysian Institute of Management Management Association of the Philippines
Management Institute for Social Change - Malaysia
National Center for Sustainability Reporting - Indonesia
Pacific Asian Consortium for International Business Education and Research
Philippine Business for Social Progress
Population and Community Development Association of Thailand
PPM Institute of Management - Indonesia
Responsible Business Initiative - Pakistan
Singapore Compact for CSR
Women in Sustainability Action (WISA)

The Public Relations Partners are Integrated Public Relations - Malaysia as the Official PR Partner with APCO Worldwide - China, Creative Crest - India, SRI Vietnam and PR Society of Indonesia. Official media partners include ammado, ACN Newswire, ANC, BusinessWorld, Charitarian Magazine, China CSR Map, China Newswire, China Philanthropy Times, CSR Asia, Employer Magazine, The Green Channel, International Herald Tribune, Management Systems Asia, Philippine Daily Inquirer,, Sin Chew Daily, Syntao, TBL, Trainer Magazine and Utusan Malaysia.

About Exedra Events

EXEDRA EVENTS organizes Asia's premier learning conferences and expos providing worldwide management thinking and experience and best practices to participants in the region. EXEDRA's industry leading events, reach thousands of professionals each year delivering subject matter designed around key business needs and facilitates vital connections between industry professionals, experts and solutions providers. For more information, please visit

Vianca Bocalan
Media Coordinator
AFCSR 2010
Tel: +632 812-6289
Email: [email protected]

Oct 26, 2010 15:09 HKT/SGT

Topic: Awards
Sectors: CSR, Environment
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