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| Press Releases |
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| Wednesday, August 14, 2019 |
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WARC reveals innovation trends for effective marketing |
| WARC, the global authority on advertising and media effectiveness, has today released the Effective Innovation Report 2019, highlighting key themes from some of the world's most original marketing thinking. more info >> |
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| Wednesday, May 29, 2019 |
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The WARC Awards 2019 - Effective Social Strategy winners announced |
| Campaigns for Burger King, M&M's, Singapore Tourism Board, Starbucks and Vans are among the winners of the Effective Social Strategy category of the WARC Awards, a global search for next-generation marketing effectiveness. more info >> |
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| Tuesday, May 28, 2019 |
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Internet ad formats set to account for over half of global media spend by 2020 |
| WARC, the international marketing intelligence service, has found that internet ad formats are set to account for 47.7% - or $298.1bn - of all media spend worldwide (across 96 markets) this year, and will account for over half for the first time next year, if the current trajectory maintains. more info >> |
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| Thursday, May 23, 2019 |
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WARC Media Awards 2019 open for entries |
| WARC, the international authority on advertising and media effectiveness, is today launching the 2019 WARC Media Awards, a comprehensive global awards scheme rewarding communications planning which has made a positive impact on business results. more info >> |
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| Wednesday, May 8, 2019 |
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The world's best campaigns and companies by sector -- WARC Rankings 2019 |
| WARC has today released a 'Best of the Best' ranking of campaigns, agencies and brands showcasing the best all-round performances in the automotive, drinks, financial services, FMCG, food and retail sectors. more info >> |
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| Wednesday, May 1, 2019 |
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The WARC Awards 2019 - shortlists announced |
| WARC, the global authority on advertising and media effectiveness, has released all the shortlists of the WARC Awards 2019, an international case-study competition seeking next-generation marketing effectiveness. more info >> |
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WARC Effective 100 - Lessons from the global effectiveness rankings |
| The need for innovation in media strategies to drive attention, the importance of brands to be instantly recognisable and blending brand and performance marketing are three main themes to long-term marketing effectiveness finds WARC, following its analysis of the Effective 100, an annual ranking of campaigns based on their performance in effectiveness competitions from around the world. more info >> |
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| Tuesday, April 30, 2019 |
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2018 UK advertising spend hits £23.6bn following nine years of growth |
| UK adspend rose 6.3% year-on-year to reach £23.6bn in 2018, marking the ninth consecutive year of market growth and highest annual total since monitoring began in 1982. This record investment is highlighted in today's Advertising Association/WARC Expenditure Report, which is the only one to collect advertising spend data from across the entire media landscape. more info >> |
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| Thursday, April 25, 2019 |
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Podcast ad market could reach $1.6bn by 2022 as Spotify moves to take lion's share |
| WARC, the international marketing intelligence service, has found that podcasts could account for 4.5% of global audio advertising spend in 2022, or $1.6bn. more info >> |
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| Tuesday, April 23, 2019 |
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North America's best campaigns and companies across creativity, effectiveness and media excellence - WARC Rankings 2019 |
| WARC has today released the results of North America's 'Best of the Best', a report showcasing US and Canada's top campaigns and best all-round performing agencies and brands across creativity, effectiveness and media excellence based on the results of this year's WARC Rankings. more info >> |
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| Latest Press Releases |
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Toyota Injects $391 Million New Investment in its San Antonio Assembly Plant
Sept 18, 2019 06:54 HKT/SGT
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Hitachi to Integrate Hitachi Vantara and Hitachi Consulting to Accelerate Global Expansion of Hitachi's Social Innovation Business and Digital Growth
Sept 18, 2019 06:42 HKT/SGT
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TransCanna Appoints Peter Vitulli Former President of Gatorade to the Board of Directors
Sept 17, 2019 21:30 HKT/SGT
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NetDragon's Subsidiary Promethean Enters China Market and Helps Construct "AI Model Campus" 
Sept 17, 2019 19:15 HKT/SGT
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Santander launches JCB merchant acquiring operations in Spain
Sept 17, 2019 16:00 HKT/SGT
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Eisai Receives IIA Japan Chairman's Award of Institute of Internal Auditors - Japan
Sept 17, 2019 15:42 HKT/SGT
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Toyota Rolls Out Completely Redesigned Corolla, Corolla Touring, and Unveils Improvements to the Corolla Sport in Japan
Sept 17, 2019 12:16 HKT/SGT
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A Power Stage Win and Crucial Points for TOYOTA GAZOO Racing
Sept 17, 2019 08:10 HKT/SGT
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MHI Included in Dow Jones Sustainability Asia Pacific Index for Third Consecutive Year
Sept 17, 2019 00:00 HKT/SGT
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Agility PR Solutions Brings Top-Rated User Experience to Reimagined Media Monitoring Software
Sept 16, 2019 18:25 HKT/SGT
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Victory Offices Launches its First Flexible Workspace in Hong Kong
Sept 16, 2019 16:28 HKT/SGT
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Mitsubishi Motors to Begin Producing the XPANDER in Vietnam in 2020
Sept 16, 2019 08:05 HKT/SGT
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Eisai and Biogen to Discontinue Phase III Clinical Studies of Bace Inhibitor Elenbecestat in Early Alzheimer's Disease
Sept 13, 2019 17:43 HKT/SGT
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Dusit International continues Philippine Expansion with Grand Opening of dusitD2 Davao
Sept 13, 2019 15:00 HKT/SGT
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FXCPD Looks to Asia, Holds First Asian Conference in Bangkok
Sept 13, 2019 13:44 HKT/SGT
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More Press release >> |
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