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Thursday, 18 August 2016, 23:20 HKT/SGT
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Source: Spikes Asia
Star-studded Spikes Asia Speaker Line-up is Announced
Content from across the creative spectrum is set to fill the stages

SINGAPORE, Aug 18, 2016 - (ACN Newswire) - The countdown to Spikes Asia has officially begun and the full speaker programme has now been announced for the Festival, which runs from the 21-23 September 2016.

Creativity in all its forms will fill the Inspiration Stage and more global and regional industry legends will share insights than ever before. The brightest minds from across the creative ecosystem will also light up the stage. SapientNitro present copy artist Zhenhan Hao, YouTube sensation Kurt Hugo Schneider shares revelations on success and Forbes Media brings a panel of powerful women to discuss The Role of Innovation in the New Tech-Driven Consumer Market.

Two official Guinness World Records attempts will make Spikes Asia history and all delegates are invited to contribute.

The entertainment spotlight will be firmly set on the convergence of brands and content: Grey Group Asia Pacific will interview renowned documentary producer George Pank, known for biopics 'All the Mayhem' and 'Amy', and following a successful session in Cannes, Dictionary Film Tokyo & Curious Film Sydney bring Executive Producer Peter Grasse to the stage.

Delegates will hear perspectives from Asia Pacific's creative heroes, including AKQA's Eric Cruz and R/GA Singapore's Mark Tipper, and leading global creatives sharing international perspectives include Harris Diamond and Prasoon Joshi from McCann Worldgroup, Ogilv's Graham Fink and James Hurman from Previously Unavailable.

Innovation game-changers will also drive the debate, from Google's session entitled Pokemon Go & Niantic Labs to Cheil Worldwide presenting Creating VR experiences that actually work, while DigitasLBi Chief Creative Officer Chris Clarke will explore how brands can stop copying and start leading with culture-defining ideas.

"We're delighted to deliver the biggest and brightest speaker line-up in the Festival's history, designed with creativity at its heart. We aim to inspire our delegates with debates that matter most to the region, drawing on themes from the across creative spectrum," said Terry Savage, Chairman of Spikes Asia.

Press accreditation is open and Spikes Asia welcome applications from media based across the world. Further information can be found on the Spikes Asia website.


About Spikes Asia

The Spikes Asia Festival of Creativity, celebrating and inspiring Asia-Pacific creativity in advertising. Suntec City, Singapore, 27-29 September, 2017. Building on 30 years of the illustrious Spikes Awards, the Spikes Asia Festival of Creativity is the result of a collaboration between the organisers of Cannes Lions and Haymarket, publishers of Campaign Asia Pacific.

The Festival provides the region's growing creative and advertising industry with a platform to network and exchange ideas, bringing together some of the finest creative thinkers from across the region and around the world. Spikes Asia, attended by over 1,800 delegates in 2016, offers an inspirational programme of seminars, tech talks and forums, focusing on creativity and learning, exhibitions of creative work from Asia-Pacific, networking events in the evening and the Spikes Asia award show.

The Spikes Awards, judged by leading international and regional creatives, honour the best creative work in the categories of Film, Print, Outdoor, Radio, Digital, Integrated, Direct, Promo & Activation, Media, Print Craft, Film Craft, Design, Mobile, PR, Branded Content & Entertainment, Healthcare and Innovation.

Incorporating Tangrams Effectiveness @ Spikes brings 15 years of celebrating Effectiveness and Strategy under one roof. The Tangrams celebrate the latest thinking in marketing effectiveness and showcase the very best examples of effective brand building from Asia Pacific. The Tangrams awards honour clients and their agencies for marketing strategies that deliver solid results to transform businesses and brands in categories for Effectivenss, Digital Strategy, Media Strategy, Data & Analytics and e-commerce.

Ascential Events

Ascential powers the prestigious Cannes Lions festival for the branded communications industry, the world's premier payments and financial services congress Money20/20, Spring Fair/Autumn Fair, the global fashion trend forecasting service WGSN, environmental risk data business Groundsure, e-commerce analytics provider One Click Retail and advisory and business services firm, MediaLink.

Ascential Events is part of Ascential plc, which transforms knowledge businesses to deliver exceptional performance. Ascential plc is a global business-to-business information company that informs and connects the business world in 150 countries through market-leading Exhibitions & Festivals and Information Services. Ascential's premium products enable focus, growth and value. The company provides customers with world class content and connections empowering their businesses to be the best informed and best connected. www.ascential.com

About Haymarket Media Group

The Haymarket Media Group established in 1957 is the largest privately-owned magazine publisher in the UK, and one of the fastest growing media companies globally. The principal business is centred around its consumer, business, professional and customer publications. These are complemented by digital platforms and live events, including extensive exhibitions, conferences and awards. The Group's global expansion comes from wholly owned subsidiaries, joint ventures and extensive licensing of key magazines to other publishers.

In Asia from their offices in Hong Kong, Mumbai and Singapore, Haymarket Media Ltd publish market-leading titles Campaign Asia-Pacific, Finance Asia, Asian Investor, CEI Asia Pacific and Campaign India. In addition Haymarket organise a number of the region's leading industry awards and conferences relating to the communications and finance sectors. For more information about the Haymarket Media Group see www.haymarket.com.

Contact:
Spikes Asia Festival of Creativity
Isobel Diamond, Press Officer
isobeld@lionsfestivals.com
+44 20 3033 4156

Marian Brannelly, Press & PR Executive
marianb@lionsfestivals.com
+44 20 3033 4000


Aug 18, 2016 23:20 HKT/SGT
Source: Spikes Asia

Topic: Trade Show or Conference
Sectors: Advertising
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