Top Page | English | 简体中文 | 繁體中文 | 한국어 | 日本語
Tuesday, 14 February 2017, 13:17 HKT/SGT
Share:
    

Source: Toyota
Worldwide Sales of Toyota Hybrids Surpass 10 Million Units
In the footsteps of the iconic Prius that started it all, Toyota now sells 34 different hybrid models in more than 90 countries and regions across the globe.

Toyota City, Japan, Feb 14, 2017 - (JCN Newswire) - Toyota Motor Corporation is proud to announce cumulative global hybrid vehicle (HV) sales of 10.05 million units as of January 31, surpassing the 10 million unit mark(1). More than a numerical milestone, this demonstrates the staying power of a technology that is now emerging as a mainstream solution to reduce greenhouse gas emissions and other pollutants.

Helping to mitigate the environmental effects of automobiles has long been a priority for Toyota. Based on the stance that environmentally friendly vehicles can only truly have a significant positive impact if they are widely used, Toyota has encouraged the mass-market adoption of hybrid vehicles across the globe. Toyota launched the Coaster Hybrid EV in August 1997 and the Prius-the world's first mass-produced hybrid passenger vehicle-in December of the same year. Since then, Toyota hybrid vehicles have received tremendous support from consumers around the world. This latest milestone of 10 million units was achieved just nine months after total sales reached 9 million units at the end of April 2016.

As reductions in greenhouse gas emissions increasingly became a problem of global magnitude, the first generation Prius represented Toyota's response to the resource and environment-related issues of the twenty-first century. The Prius development team was convinced that, whatever the results of their efforts, the development of a hybrid vehicle was essential for the future, and that they had to do what was necessary rather than what was simply possible. With this in mind, the team unveiled the world's first mass-production hybrid passenger vehicle to the world. The Prius proved so popular with customers that it became a byword for an "environmentally friendly vehicle." The Toyota Hybrid System (THS), which was incorporated in the first generation Prius, evolved into THS II in 2003, and was thereafter rolled out in a wide range of Toyota vehicles. The fourth-generation Prius, which became the first vehicle to be built on Toyota New Global Architecture (TNGA(2)), was developed not only with environmental performance in mind, but also with outstanding driving performance for customers wanting to purchase a car that was fun to drive.

Toyota launched its first hybrid vehicle 20 years ago, and the circumstances surrounding environmentally friendly vehicles have since changed dramatically. The growing popularity of the Prius led to the creation of a new customer standard of choosing cars based on their environmental performance. As the number of companies developing and launching hybrid vehicles increased, so a new segment of "hybrid vehicles" was established. In addition, now that customers around the world are opting to purchase hybrid vehicles and other fuel-efficient vehicles, the entire automobile industry has been able to contribute to the solution of global environmental problems. Having passed the 10 million vehicle milestone, Toyota will continue to create ever-better cars for its customers.

"When we launched Prius, no one even knew what a hybrid was. Those who drove it were called geeks or other names. Today, thanks to those early adopters who gave Prius a chance, hybrids have grown in popularity, and have ridden a wave of success out of the unknown and into the mainstream," said Takeshi Uchiyamada, Chairman of the Board of Directors at Toyota and known as the father of the Prius. "We are grateful to each and every one of our customers who has helped us achieve this important milestone of 10 million hybrid sales. We are committed to continue working hand-in-hand with them to tackle global environmental issues."

As of January 31, Toyota estimates that the use of Toyota's HVs(3) in lieu of conventional gasoline-powered vehicles of similar size and driving performance has resulted in approximately 77 million fewer tons(4) of CO2 emissions and has saved approximately 29 million kiloliters of gasoline.

Toyota announced the Toyota Environmental Challenge 2050 in October 2015, setting challenges that it will undertake to help reduce the negative impacts of automobiles on the global environment to as close to zero as possible, and to contribute to the creation of a sustainable society. Toyota has positioned hybrid technologies as core environmental technologies for the twenty-first century. Hybrid encompasses all of the component technologies necessary for the development of environmentally friendly vehicles, from battery electric to fuel cell hydrogen vehicles, which facilitate the use of different fuel combinations, Toyota is committed to further expanding its lineup of environmentally friendly vehicles.

(1) Including plug-in hybrid vehicles, Toyota data
(2) Toyota's company-wide global program to structurally transform automobile design. The goal of TNGA is to dramatically improve the basic performance and marketability of Toyota vehicles by reforming and considering the overall optimization of developing new powertrain components and vehicle platforms.
(3) Excluding the Coaster Hybrid EV and Quick Delivery 200
(4) Toyota calculation based on the number of registered vehicles x distance traveled x fuel efficiency (actual fuel efficiency in each country) x CO2 conversion factor


About Toyota

Supported by people around the world, Toyota Motor Corporation (TSE: 7203; NYSE: TM), has endeavored since its establishment in 1937 to serve society by creating better products. As of the end of December 2013, Toyota conducts its business worldwide with 52 overseas manufacturing companies in 27 countries and regions. Toyota's vehicles are sold in more than 170 countries and regions. For more information, please visit www.toyota-global.com.

Contact:
Public Affairs Division
Global Communications Department
Toyota Motor Corporation
Tel: +81-3-3817-9926



Feb 14, 2017 13:17 HKT/SGT
Source: Toyota

Topic: Press release summary
Sectors: Automotive
http://www.acnnewswire.com
From the Asia Corporate News Network


Copyright © 2017 ACN Newswire. All rights reserved. A division of Asia Corporate News Network.


Toyota Links

http://www.toyota-global.com

https://www.facebook.com/ToyotaMotorCorporation/

https://twitter.com/TOYOTA_PR/

https://www.youtube.com/user/toyotajpchannel/

Toyota
Mar 29, 2017 14:13 HKT/SGT
Toyota Announces Results for February 2017
Mar 28, 2017 14:43 HKT/SGT
Toyota Awarded 63rd Okochi Memorial Production Prize for Development of New Paint Line with Reduced Environmental Burden
Mar 27, 2017 13:19 HKT/SGT
Toyota and NTT Agree to Collaborate on ICT Platform R&D for Connected Cars
Mar 13, 2017 16:23 HKT/SGT
Toyota Group Participates in CeBIT 2017 for the First Time
Mar 13, 2017 12:42 HKT/SGT
TOYOTA GAZOO Racing WRT Crews Overcome the Challenge of Mexico for a Double Haul of Points
Feb 27, 2017 15:00 HKT/SGT
Toyota Announces Results for January 2017
Feb 24, 2017 13:20 HKT/SGT
Toyota Delivers Fuel Cell Bus to Tokyo Metropolitan Government
Feb 22, 2017 13:00 HKT/SGT
Toyota's New Exhaust Purifying Catalyst Reduces Precious Metal Usage by 20%
Feb 15, 2017 12:53 HKT/SGT
Toyota Launches Redesigned "Prius PHV" in Japan
Feb 13, 2017 08:48 HKT/SGT
Latvala Wins Rally Sweden and Leads Championship
More news >>
 News Alerts
Copyright © 2017 ACN Newswire - Asia Corporate News Network
Home | About us | Services | Partners | Events | Login | Contact us | Privacy Policy | Terms of Use | RSS
US: +1 800 291 0906 | Beijing: +86 10 8405 3688 | Hong Kong: +852 2217 2912 | Singapore: +65 6304 8926 | Tokyo: +81 3 5791 1818

Connect With us: