Top Page | English | 简体中文 | 繁體中文 | 한국어 | 日本語
Wednesday, 12 July 2017, 15:11 HKT/SGT
Share:
    

Source: Mazda
Every Mazda Tested for 2017 Earns IIHS Top Safety Pick+ Rating
- Results confirm exceptional safety performance of SKYACTIV-Body and i-ACTIVSENSE advanced safety features -

HIROSHIMA, Japan, July 12, 2017 - (JCN Newswire) - Mazda Motor Corporation has announced that all U.S.-specification 2017 Mazda models tested by the U.S. Insurance Institute for Highway Safety (IIHS), including the all-new Mazda CX-5, have been awarded the nonprofit organization's highest safety rating, Top Safety Pick+, when equipped with optional front crash prevention and adaptive LED headlights.

http://www.acnnewswire.com/topimg/Low_Mazda2017TopSafetyPick.jpg
2017 Top Safety Pick+

http://www.acnnewswire.com/topimg/Low_MazdaCX5712.jpg
All-new Mazda CX-5 (U.S. specification)

IIHS evaluates crashworthiness with five tests: moderate and small overlap frontal crashes, a side crash, a roof strength test and a head restraint and seat test that simulates a rear impact. In addition, headlight performance and frontal crash prevention by means of auto-braking and forward collision warning systems are evaluated.

Mazda models tested for 2017 were the Mazda CX-9, Mazda CX-3, Mazda3, Mazda6 and most recently, the all-new Mazda CX-5. Each received the Institute's highest Top Safety Pick+ rating when equipped with optional front crash prevention and adaptive LED headlights.

According to IIHS, Mazda is the only automaker out of 16 OEMs to receive Top Safety Pick+ ratings for all 2017 models tested so far this year. The results were possible because all models performed well in the newly added headlight performance category, as well as existing crashworthiness evaluation categories.

Mazda's overarching safety philosophy, Mazda Proactive Safety, is grounded in understanding, respecting and believing in the abilities of the human driver. Based on this concept, and in the belief that enabling the driver to correctly recognize hazards, make judgments and operate the vehicle is essential for safety and peace of mind, the company revised its designs from a vehicle-total perspective. As a result, all new-generation models share a number of features that have proven popular with a wide range of customers. These include a natural driving position and pedal layout that makes driving easier and less tiring, forward visibility that makes it easier to spot hazards at intersections, and responsive and predicable handling in any driving situation.

In addition, the i-ACTIVSENSE range of advanced safety features takes a human-centered approach to helping the driver recognize hazards in many of the driving situations they encounter on a daily basis. These technologies include auto-braking to prevent or mitigate collisions and adaptive headlights that enhance visibility at night by automatically adjusting the area and range of illumination - technologies proven to offer good preventative safety performance in the latest round of testing by IIHS. The SKYACTIV-Body, part of the SKYACTIV TECHNOLOGY range, is lightweight for fun driving, yet provides excellent collision safety performance, as IIHS test results show. In developing it, Mazda engineers returned to the first principles of body design and reviewed structures, materials and construction methods in pursuit of the ultimate vehicle body.

Mazda aims to enrich people's lives with cars that are fun to drive and offer outstanding environmental and safety performance, and thereby become a brand with which customers feel a strong emotional connection. The company will continue research into and development of safety technologies that put people first.

For more information visit the U.S. Insurance Institute for Highway Safety's website: http://www.iihs.org/.


About Mazda

Mazda Motor Corporation (TSE: 7261) started manufacturing tools in 1929 and soon branched out into production of trucks for commercial use. In the early 1960s, Mazda launched its first passenger car models and began developing rotary engines. Still headquartered in Hiroshima in western Japan, Mazda today ranks as one of Japan's leading automakers, and exports cars to the United States and Europe for over 30 years. For more information, please visit www.mazda.com

Contact:
Corporate Communications Division
Mazda Motor Corporation, Japan
+81-3-3508-5056 [Tokyo]
+81-82-282-5253 [Hiroshima]
mailto: media@mazda.co.jp


July 12, 2017 15:11 HKT/SGT
Source: Mazda

Topic: Press release summary
Sectors: Automotive
http://www.acnnewswire.com
From the Asia Corporate News Network


Copyright © 2018 ACN Newswire. All rights reserved. A division of Asia Corporate News Network.


Multimedia
2017 Top Safety Pick+
View Image
 
All-new Mazda CX-5 (U.S. specification)
View Image
 

Mazda
July 18, 2018 17:20 HKT/SGT
Update on Mazda Plant Operations from July 23 Following Record Rains
July 12, 2018 10:10 HKT/SGT
Mazda to Adjust Production on and After July 12 Following Record Rains in July 2018
June 28, 2018 11:52 HKT/SGT
Mazda Production and Sales Results for May 2018
May 28, 2018 15:45 HKT/SGT
Mazda Celebrates 50 Million Vehicles Made in Japan
May 17, 2018 15:45 HKT/SGT
Mazda Launches Updated CX-3 in Japan
Apr 26, 2018 10:57 HKT/SGT
Mazda Production and Sales Results for March 2018 and for April 2017 through March 2018
Apr 10, 2018 12:51 HKT/SGT
Mazda to Exhibit CX-8 at Beijing Motor Show
Mar 29, 2018 11:27 HKT/SGT
Mazda Production and Sales Results for February 2018
Mar 29, 2018 11:12 HKT/SGT
Mazda Reveals Updated Mazda CX-3 at New York Auto Show
Mar 16, 2018 08:27 HKT/SGT
Mazda, ELIIY Power and Ube Industries Agree to Jointly Develop 12-Volt Lithium-ion Starter Batteries for Vehicles
More news >>
 News Alerts
Copyright © 2018 ACN Newswire - Asia Corporate News Network
Home | About us | Services | Partners | Events | Login | Contact us | Privacy Policy | Terms of Use | RSS
US: +1 800 291 0906 | Beijing: +86 10 8405 3688 | Hong Kong: +852 2217 2912 | Singapore: +65 6304 8926 | Tokyo: +81 3 6721 7212

Connect With us: