Top Page | English | 简体中文 | 繁體中文 | 한국어 | 日本語
Thursday, 29 March 2018, 10:51 HKT/SGT
Share:
    

Source: Mitsubishi Motors
Mitsubishi XPANDER Named Indonesia's Car of the Year
- Small MPV takes annual prize after barnstorming launch -

TOKYO, Mar 29, 2018 - (JCN Newswire) - The new multipurpose vehicle from Mitsubishi Motors, XPANDER, has been named Car of the Year in Indonesia, the latest recognition of its highly successful launch.

The award was made by Otomotif, the leading Indonesian tabloid, and was collected by Kyoya Kondo, president of PT Mitsubishi Motors Krama Yudha Sales Indonesia (MMKSI), at a ceremony held today. The XPANDER also won in two other categories in Otomotif's 2018 awards - Best of the Best MPV and Best of Small MPV(1).

Since XPANDER's launch last August, dealers at MMKSI have taken 60,000 orders for the class-leading small MPV, which was designed specifically for the needs of the fast-growing Indonesian auto market where MPVs are a popular category. Last month, XPANDER ranked among the top 3 best-selling models in the small MPV segment.

The XPANDER is a small but roomy and comfortable seven-seater MPV with plenty of space for luggage. It combines an attractive and comfortable design with the toughness and reliable performance for which the Mitsubishi brand is renowned.

The vehicle is produced at Mitsubishi Motors' state-of-the-art manufacturing plant in Bekasi Prefecture, West Java, which was inaugurated in April last year by President Joko Widodo. The factory, the result of a $540 million investment, employs 3,000 workers and is capable of producing 160,000 vehicles a year.

The Bekasi plant will shortly begin exporting XPANDER to the Philippines and Thailand, reinforcing Mitsubishi Motors' strong market positions in the ASEAN region.

Osamu Masuko, chief executive of Mitsubishi Motors Corporation, said: "We are very grateful to have received this award from Otomotif, which is a recognition of the wonderful reception that XPANDER has been given by the people of Indonesia. Many people had a hand in this success, including our friends and business partners at MMKSI and the Indonesian government. Years of careful research went into the design of the XPANDER, a modern MPV that meets the needs of Indonesia's hard-working families."

Panji Maulana, chief editor of Otomotif, said: "The Car of the Year is selected from among the winners in each category that have been evaluated from many aspects such as design, features, performance, handling, fuel consumption, price and the latest model. And our editorial judging panel takes into account sales, community engagement and value for money. The Mitsubishi XPANDER is a worthy winner for 2018."

The XPANDER was the first all-new vehicle from Mitsubishi Motors since a strengthened management team at the Japanese automaker embarked on a new growth and recovery strategy. Under the company's Drive for Growth plan, the company is investing more than $5 billion to improve its product line-up, building on its traditional strengths in four-wheel drive, sports utility vehicles and plug-in hybrid electric vehicles.

(1) Best Small MPV: Best Low MPV


About Mitsubishi Motors

Mitsubishi Motors Corporation is a global automobile company based in Tokyo, Japan, which has a competitive edge in SUVs and pickup trucks, electric and plug-in hybrid electric vehicles. Since the Mitsubishi group produced its first car more than a century ago, we have demonstrated an ambitious and often disruptive approach, developing new vehicle genres and pioneering cutting-edge technologies. Deeply rooted in Mitsubishi Motors' DNA, our brand strategy will appeal to ambitious drivers, willing to challenge conventional wisdom and ready to embrace change. Consistent with this mindset, Mitsubishi Motors introduced its new brand strategy in 2017, expressed in its "Drive your Ambition" tagline - a combination of personal drive and forward attitude, and a reflection of the constant dialogue between the brand and its customers. Today Mitsubishi Motors is committed to continuous investment in innovative new technologies, attractive design and product development, bringing exciting and authentic new vehicles to customers around the world.

Contact:
Mitsubishi Motors
Public Relations Department
http://www.mitsubishi-motors.com
+81-3-6852-4275


Mar 29, 2018 10:51 HKT/SGT
Source: Mitsubishi Motors

Topic: Press release summary
Sectors: Automotive
http://www.acnnewswire.com
From the Asia Corporate News Network


Copyright © 2018 ACN Newswire. All rights reserved. A division of Asia Corporate News Network.


Mitsubishi Motors Links

http://www.mitsubishi-motors.com/en/index.html

https://www.facebook.com/MitsubishiMotors.en

https://twitter.com/mitsucars?lang=en

https://www.youtube.com/user/MitsubishiMotorsAd

https://ph.linkedin.com/company/mitsubishi-motors

Mitsubishi Motors
Oct 16, 2018 17:32 HKT/SGT
Mitsubishi Motors Starts Local Engine Production and Expands R&D Center
Oct 16, 2018 17:21 HKT/SGT
GAC Mitsubishi Motors to Start Production of All New EV in China
Oct 15, 2018 17:48 HKT/SGT
Mitsubishi Motors' New TRITON/L200 to be Debuted Soon
Oct 12, 2018 09:20 HKT/SGT
Alliance Ventures Invests in Data Ecosystem for Shared Transport Services
Oct 12, 2018 08:03 HKT/SGT
Mitsubishi XPANDER Wins More Awards from Indonesian Automotive Journalists
Oct 4, 2018 12:02 HKT/SGT
Mitsubishi Motors Increases the Production Capacity in Indonesia
Oct 4, 2018 11:46 HKT/SGT
Mitsubishi Motors' Eclipse Cross Wins Good Design Award 2018
Sept 19, 2018 08:04 HKT/SGT
Renault-Nissan-Mitsubishi and Google Join Forces on Next-Generation Infotainment
Aug 8, 2018 11:50 HKT/SGT
Mitsubishi Motors Increases the Production of XPANDER
Aug 3, 2018 14:59 HKT/SGT
Mitsubishi Motors Opens New Training Center in Vietnam
More news >>
 News Alerts
Copyright © 2018 ACN Newswire - Asia Corporate News Network
Home | About us | Services | Partners | Events | Login | Contact us | Privacy Policy | Terms of Use | RSS
US: +1 800 291 0906 | Beijing: +86 10 8405 3688 | Hong Kong: +852 2217 2912 | Singapore: +65 6304 8926 | Tokyo: +81 3 6721 7212

Connect With us: