Top Page | English | 简体中文 | 繁體中文 | 한국어 | 日本語
Wednesday, 13 March 2019, 08:00 HKT/SGT

Source: Superdrive / Kitewheel
Journey Orchestration Leader Kitewheel Expands into Asia Pacific with Superdrive Partnership
Kitewheel and Superdrive power real-time customer journeys for first enterprise client in Japan

Boston & Tokyo, Mar 13, 2019 - (JCN Newswire) - Kitewheel, the leading provider of customer journey orchestration, announced today a partnership with Superdrive Japan, a specialist revenue-marketing consulting practice and Kitewheel's first certified implementation and sales partner dedicated to the Asia Pacific market. The partnership is rooted in the joint success from a year of delivering advanced, real-time customer journey orchestration for a global enterprise client in Tokyo.

Superdrive's strategic marketing expertise has enabled clients across a wide variety of industries to connect digital and physical channels to improve marketing impact. The addition of Kitewheel's decisioning capabilities and journey management platform now empowers Superdrive clients to deliver more personalized experiences for their individual customers.

"Putting contextual personalization at the center of marketing delivers substantial and sustainable growth with increased throughput rates, incremental sales, and customer retention. This partnership with Kitewheel enables better access to real-time data and insights which allows us to shape messaging from omni-channel customer signals to deliver this," said Sam Cassels, Founder and CEO of Superdrive.

As a certified partner, Superdrive Japan's team has been trained in Kitewheel's journey orchestration best practices and system configuration know-how. This knowledge has been critical to supporting the rapid and successful migration of a major Japanese enterprise's customer base to a new product portfolio. Kitewheel and Superdrive executed a multi-channel customer onboarding and engagement program that drove immediate results, increasing conversion by 75%, and now leading to expansion across other business initiatives.

"One of the great things about Kitewheel's Customer Journey Hub is its flexibility, enabling us to quickly integrate a multitude of channels and deliver superior results in weeks rather than months. With partners like Superdrive we can now do this in new markets like Japan," said Mark Smith, President of Kitewheel. "We're very excited to be working with Superdrive and their client base to power superior customer journeys, and look forward to other opportunities in the Asia Pacific region."

To learn more about Kitewheel's industry-leading Customer Journey Hub, see

To see how Superdrive engages audiences to drive revenue with modern marketing solutions, see

About Kitewheel

Kitewheel, the leader in omnichannel journey management, empowers today's global brands through customer journey analytics and orchestration. Kitewheel's Customer Journey Hub helps enterprise brands plan and deliver real-time journeys and personalized experiences across all customer interaction channels and systems - websites, social networks, paid media, call centers, mobile apps and much more. Kitewheel serves its global partner and client base from offices in Boston, New York City and London.

For more information, please visit and follow Kitewheel on Twitter and LinkedIn

About Superdrive

TURNING DATA INTO PEOPLE CONNECTING WITH YOUR BRAND. We make it easy for you to tap into the massive amount of client, product and market-related data to uncover previously hidden insights, to create predictive models, and ultimately to automate your business with intelligent applications that drive business outcomes. With leading subject matter and certified platform experts, we completely understand the ins-and-outs of some of the world's leading marketing and advertising technologies. Superdrive are official partners of Kitewheel, Marketo and Gigya with offices in Singapore and Tokyo.

Please visit or contact us at

SOURCE: Superdrive K.K.

Mar 13, 2019 08:00 HKT/SGT
Topic: Press release summary
Sectors: Enterprise IT, E-commerce, Advertising
From the Asia Corporate News Network

Copyright © 2019 ACN Newswire. All rights reserved. A division of Asia Corporate News Network.

View Image

Latest Press Releases
29% of Indonesian Consumers Use Pirated TV Boxes, Survey Finds  
Mar 22, 2019 05:45 HKT/SGT
Biogen and Eisai to Discontinue Phase 3 ENGAGE and EMERGE Trials of aducanumab in Alzheimer's Disease  
Mar 21, 2019 23:25 HKT/SGT
CIMC Enric Profit attributable to shareholders increased by 87.0% in 2018 with Growth in 3 major segments  
Mar 21, 2019 23:19 HKT/SGT
Kinetic Mines Maintained High Rate Growth in 2018 Annual Results; Net Profit Increased 49.4% To RMB807.0 Million  
Mar 21, 2019 21:53 HKT/SGT
23rd edition of FILMART draws nearly 9,000 international buyers  
Mar 21, 2019 19:00 HKT/SGT
Google and Facebook to make $176bn from advertising this year, pushing their share of internet marketing to over 60%  
Mar 21, 2019 19:00 HKT/SGT
Get EOS Airdrop Token Every Hour Is Now Possible on Infinito App Square with PRA CandyBox!  
Mar 21, 2019 18:00 HKT/SGT
Get EOS Airdrop Token Every Hour Is Now Possible on Infinito App Square with PRA CandyBox!  
Mar 21, 2019 18:00 HKT/SGT
Singapore's Tembusu to launch at least RMB 1.0 Billion of China Funds after securing first QFLP Status for Guizhou Province  
Mar 21, 2019 15:00 HKT/SGT
Renault-Nissan-Mitsubishi Launches Alliance Intelligent Cloud on Microsoft Azure  
Mar 21, 2019 13:57 HKT/SGT
More Press release >>
More >>
 News Alerts
Copyright © 2019 ACN Newswire - Asia Corporate News Network
Home | About us | Services | Partners | Events | Login | Contact us | Privacy Policy | Terms of Use | RSS
US: +1 800 291 0906 | Beijing: +86 400 879 3881 | Hong Kong: +852 2217 2912 | Singapore: +65 6304 8926 | Tokyo: +81 3 6721 7212

Connect With us: