|
|
|
|
|
|
| Sweet's consumer-first enterprise NFT platform now allows brands to seamlessly offer NFTs through existing online store-fronts. |
NEW YORK, N.Y., May 20, 2021 - (ACN Newswire) - Sweet, the leading enterprise NFT solutions provider, announced the integration of its NFT distribution platform into the Shopify marketplace, empowering brands, shop owners, and IP holders to sell NFTs through existing online store-fronts. The addition of Sweet into the Shopify platform enables global retail and entertainment brands to capitalize on the growing demand for NFTs while keeping consumers in their own branded checkout experience.
According to Tom Mizzone, CEO and founder of Sweet, "To date, NFTs have been primarily sold through third-party crypto marketplaces, forcing brands to make the hard choice of directing consumers to an off-brand experience.
"Additionally, broader consumer bases want to buy and own NFTs but are confused by complex and intimidating blockchain wallet setup, and don't know how to get started. Now anyone can get into the NFT game through the familiar Shopify checkout experience, furthering Sweet's commitment to brand partners by prioritizing the consumer experience."
Sweet's scalable NFT platform is democratizing NFTs and creating broader ways for retail and consumer brands to offer digital collectables to their users. The ability to sell and distribute through Shopify's e-commerce platform not only enables direct NFT sales but also enables gamified, bundled, "gift with purchase" NFT experiences with physical merchandise.
"Imagine randomizing and bundling digital assets with t-shirts, vinyl albums, sneaker drops, and more," said Ken Ellis, CTO of Sweet. "Now imagine gamifying the merch store by hiding Willy-Wonka style golden ticket NFTs in the bundles, surprising and delighting consumers with one-of-a-kind experiences.
"Not only can brands use Sweet's technology to create engaging consumer experiences, drive sales, and drive profit margins, but the NFT can serve as a cryptographically secure digital certificate of authenticity. The NFTs are publicly verifiable and can't be counterfeited, and packaging them with physical goods also ensures the authenticity of those goods."
Sweet's blockchain-agnostic, eco-friendly NFT solution is bringing digital collectables to the masses by offering retailers flexible distribution options and the ability to mint cost-effective branded NFTs across multiple blockchains. Sweet's magic is in making these unique digital assets easy for consumers to acquire and receive with no crypto knowledge or expertise needed.
The integration of Sweet's NFT platform into the Shopify marketplace means that retail brands of all shapes and sizes can now offer NFTs to their consumers in use-cases that are specific and unique to their brand's aesthetic and personality. According to CNBC, NFT sales in the first quarter of 2021 eclipsed $2 billion. Brands leveraging Sweet's consumer-first solution are poised to capture a large percentage of sales as NFTs extend into the lives of everyday consumers.
About Sweet
Sweet is the broad-scale enterprise NFT solution taking a user-friendly, consumer-first, eco-conscious approach to digital collectables. Sweet's blockchain agnostic platform leverages multiple chains, each for the right use-case, allowing Sweet's enterprise clients to create holistic, long-term NFT strategies that attract both high-end crypto enthusiasts as well as everyday loyal fans. Please visit www.Sweet.io.
Media Contact:
Peter Keiser, EVP of Marketing, Sweet
E: press@sweet.io, Web: https://sweet.io
Distributed for Sweet by Bitcoin PR Buzz (https://bitcoinprbuzz.com).
Topic: Press release summary
Source: SocialSweet Inc
Sectors: Retail & eCommerce, Art, Music & Design, Blockchain Technology, PE, VC & Alternatives, Digitalization, Local Biz
http://www.acnnewswire.com
From the Asia Corporate News Network
Copyright © 2026 ACN Newswire. All rights reserved. A division of Asia Corporate News Network.
|
|
|
|
|
|
|
Latest Press Releases
Mr Liu Xiaojun, on behalf of Fufeng Group, has fully completed the acquisition of Viva World Trade, Inc.
Feb 7, 2026 05:45 HKT/SGT
|
|
|
GIC Invests US$100M in Ascletis Pharma (1672. HK): Anchoring Long-Term Capital in China's Core Innovative Drug Assets
Feb 6, 2026 17:45 HKT/SGT
|
|
|
GIC Private Limited initiated a stake in Ascletis Pharma (01672) by 64,128,000 shares at a price of HKD 12.18 per share
Feb 6, 2026 17:01 HKT/SGT
|
|
|
COSMOPlat Introduces Full-Stack AI to Hong Kong for Trillion-Dollar Industrial Digitalization
Feb 6, 2026 16:34 HKT/SGT
|
|
|
Everest Medicines Announces China NMPA Approval of VELSIPITY(R) for Adults with Moderately to Severely Active Ulcerative Colitis
Feb 6, 2026 14:17 HKT/SGT
|
|
|
Spritzer Celebrates Continued Excellence with Dual Recognition at Putra Brand Awards 2025 and Superior Taste Award 2025
Feb 6, 2026 13:13 HKT/SGT
|
|
|
Mitsubishi Motors Launches the All-New Versa Van in the Philippine Market
Friday, February 6, 2026 12:34:00 PM
|
|
|
Eternal Beauty Holdings Limited and Lane Crawford Debut Landmark Fragrance, Further Expanding Footprint in High-Margin Niche Fragrance Market
Feb 6, 2026 12:21 HKT/SGT
|
|
|
Distinct Healthcare Successfully Listed on HKEX, Bolstered by Premium Customer Base and All-Star Cornerstone Investors
Feb 6, 2026 11:44 HKT/SGT
|
|
|
Establishment of the World's First*1 Global Supply Chain to Introduce the Use of Renewable Plastics in Sony's High-Performance Products
Friday, February 6, 2026 10:50:00 AM
|
|
|
|
|
More Press release >> |
|
 |
|
 |
|
