Top Page | English | 简体中文 | 繁體中文 | 한국어 | 日本語
Friday, 31 July 2020, 11:28 HKT/SGT
Share:
    

Source: Toyota Motor Corporation
BluE Nexus and Toyota to Strengthen Sales Structure of Electrified Systems to Prepare for Accelerated Adoption of Electrified Vehicles
Toyota to make new investment in BluE Nexus

Toyota City, Japan, July 31, 2020 - (JCN Newswire) - BluE Nexus Corporation (BluE Nexus) and Toyota Motor Corporation (Toyota) announced today that they will collaborate to prepare for the accelerated adoption of electrified vehicles by working together to increase their competitiveness in products related to electrification as well as to fortify their sales structure, including their technical support and services, among others, rendered to their customers.


Since its establishment in April 2019, BluE Nexus has been engaged in the development and sales of electric drive modules essential for electrified vehicles and in control calibration services for such modules. Meanwhile, Toyota, applying its strengths as a manufacturer of completed vehicles, has been selling entire vehicle powertrain systems, such as the Toyota Hybrid System, to other companies.

As they look toward the accelerated adoption of electrified vehicles, BluE Nexus and Toyota aim to join forces and use their core competencies, namely Toyota's control calibration technologies for engines, batteries, and other major peripheral components as well as BluE Nexus' well-developed lineup of electric drive modules, to respond to requests from all types of customers around the world.

Additionally, Toyota will provide a new investment contribution, taking a 10 percent stake of BluE Nexus to achieve this goal. Going forward, BluE Nexus and Toyota will work together to establish a sales structure wherein they will be able to mutually apply their core competencies, with BluE Nexus serving as the primary sales contact for electrification systems* and Toyota providing technological support.

BluE Nexus and Toyota intend to strengthen their competitiveness in electrification systems and to contribute to the further adoption of electrified vehicles toward realizing a sustainable society.

*Toyota will remain the sales contact for fuel cell systems.


Topic: Press release summary
Source: Toyota Motor Corporation

Sectors: Automotive
http://www.acnnewswire.com
From the Asia Corporate News Network


Copyright © 2026 ACN Newswire. All rights reserved. A division of Asia Corporate News Network.


Toyota Motor Corporation Links

http://www.toyota-global.com

https://plus.google.com/+toyotaglobal

https://www.facebook.com/ToyotaMotorCorporation/

https://twitter.com/TOYOTA_PR/

https://www.youtube.com/user/toyotajpchannel/

https://linkedin.com/company/toyota

Toyota Motor Corporation
Feb 4, 2026 17:00 HKT/SGT
The 55-Point Gap: Measuring What Matters in Automotive Impact
Jan 23, 2026 18:26 HKT/SGT
TOYOTA GAZOO Racing Announces GR Yaris Sebastien Ogier 9x World Champion Edition
Jan 16, 2026 20:34 HKT/SGT
New-look TGR-WRT launches landmark campaign on legendary rally
Jan 9, 2026 15:03 HKT/SGT
TOYOTA GAZOO Racing Announces GR Yaris MORIZO RR
Jan 7, 2026 21:04 HKT/SGT
TOYOTA GAZOO Racing Reverting to "GAZOO Racing" to Pass on and Evolve the Making of Ever-better Cars and the Fostering of Talent
Jan 7, 2026 20:50 HKT/SGT
Toyota's European R&D center changes its name and competes in WEC with a new brand
Dec 23, 2025 02:18 HKT/SGT
Toward an Athlete- and Planet-Friendly Hakone Ekiden: All Vehicles Provided for the 2026 Race Will Be Electrified
Dec 5, 2025 18:13 HKT/SGT
Lexus World Premieres Lexus LFA Concept BEV Sports Car
Dec 5, 2025 17:58 HKT/SGT
TOYOTA GAZOO Racing World Premieres GR GT & GR GT3
Dec 5, 2025 17:24 HKT/SGT
TOYOTA GAZOO Racing and Lexus Hold World Premiere of GR GT, GR GT3, and Lexus LFA Concept
More news >>
 News Alerts
Copyright © 2026 ACN Newswire - Asia Corporate News Network
Home | About us | Services | Partners | Events | Login | Contact us | Privacy Policy | Terms of Use | RSS
US: +1 214 890 4418 | China: +86 181 2376 3721 | Hong Kong: +852 8192 4922 | Singapore: +65 6549 7068 | Tokyo: +81 3 6859 8575

Connect With us: