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Tuesday, 3 April 2012, 11:00 HKT/SGT
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Source: marcus evans Summits
Translating Knowledge into Business Results
Deborah Ung of RWD, A Division of GP Strategies, a solution provider at the marcus evans Corporate Learning & Talent Development Summit 2012, on how organizations can achieve better business results.

NEW YORK, Apr 3, 2012 - (ACN Newswire) - "It is the people in organizations, their knowledge and how that is translated into actions that produces results," according to Deborah Ung, Executive Vice President, RWD, A Division of GP Strategies. Workplace inefficiencies are often due to employees not understanding how to apply their knowledge into actions that produce business outcomes, she adds.

RWD, the recipient of many awards including two Brandon Hall Excellence in Learning Awards, will be present at the marcus evans Corporate Learning & Talent Development Summit 2012 in Braselton, Georgia, April 22-24. Ahead of the event, Ung shares her thoughts on talent management and how Chief Learning Officers (CLOs) can boost the performance of employees and ultimately the organization.

- According to your website, workplace inefficiencies waste USD 4.4 billion a day. How can organizations become more efficient?

It is the people in organizations, their knowledge and how that is translated into actions that produce results. Inefficiencies are often because processes are not optimally defined or the technologies in place do not fit well, but most often, it is because the individuals in the organization have not understood how to convert their knowledge into actions that produce results.

- Your website also claims that 80 per cent of sales come from 20 per cent of the sales force. How can CLOs boost the performance of the 80 percent?

CLOs need to understand what the top 20 per cent of the sales people are doing so well, including what they do subconsciously. They should capture the best practices of their star performers and codify that in a way that they can then roll out to the rest of the team and management, as so much of sales also relies on effective coaching and mentoring. CLOs need to look beyond the traditional learning approaches.

- What do Human Resources (HR) directors and CLOs overlook that is critical to success?

HR has a tendency to focus on competencies and not take that to the next level. HR creates profiles of roles that are based on competencies, but then falls short in translating that to the accomplishments that individuals are expected to perform on the job.

- Why is lack of alignment at the top the number one reason why initiatives fail?

We see time and time again strategies that are set at the executive level that have not been applied with an operational lens. There has to be a clear line of sight out to the front line workers, who are ultimately expected to execute against the strategy. CLOs need to start with the end goal in mind and structure interventions accordingly. Learning and training may not always be the best intervention. They need to keep the end result in mind and focus on the actions that could produce those outcomes.

About the Corporate Learning & Talent Development Summit 2012

This unique forum will take place at the Chateau Elan Winery & Resort, Braselton, Georgia, April 22-24, 2012. Offering much more than any conference, exhibition or trade show, this exclusive meeting will bring together esteemed industry thought leaders and solution providers to a highly focused and interactive networking event. The Summit includes presentations on multi-dimensional ways in delivering business results, e-learning and succession planning.

For more information please send an email to info@marcusevanscy.com or visit the event website at www.cltdsummit.com/DeborahUngInterview

The HR Network - marcus evans Summits group delivers peer-to-peer information on strategic matters, professional trends and breakthrough innovations.

LinkedIn: www.linkedin.com/groups?gid=3801684&trk=hb_side_g
YouTube: www.youtube.com/user/MarcusEvansHR
Twitter: www.twitter.com/meSummitsHR
SlideShare: www.slideshare.net/MarcusEvansHR
marcus evans group - hr sector portal - http://tiny.cc/rZbg2b

Please note that the Summit is a closed business event and the number of participants strictly limited.

About RWD

RWD, a division of GP Strategies, delivers performance-driven solutions to help your organization execute initiatives and transform your people. RWD's innovative approach aligns people, processes, organization, intent and leadership to ensure front line employees successfully optimize their performance, transform your business and make a measurable impact on your bottom line. For more information, please visit www.rwd.com.


Contact:
Sarin Kouyoumdjian-Gurunlian
Press Manager,
marcus evans Summits
Tel: +357-22-849313
Email: press@marcusevanscy.com


Topic: Press release summary
Source: marcus evans Summits

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