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| Andrew Carle, Executive-in-Residence, Program in Senior Housing Administration, George Mason University, a speaker at the marcus evans Long-Term Care CXO Summit Spring 2012, on boosting organizational performance. |
NEW YORK, N.Y., May 17, 2012 - (ACN Newswire) - Many organizations today do not utilize their mission, vision and values statements as they should, according to Andrew Carle, Executive-in-Residence, Program in Senior Housing Administration, George Mason University. As a result, employees may be working at cross purposes to the organization's actual strategy, says Carle.
A speaker at the upcoming marcus evans Long-Term Care CXO Summit Spring 2012, in Florida, 16-17 July, Carle discusses how long-term care (LTC) and nursing facilities can strengthen organizational performance.
George Mason University students have evaluated the mission statements of over 200 organizations. How have they done this and what were the key findings related to the LTC industry?
We have applied what we call the "Clarity" and "Carried Out" tests to the mission statements of everything from Senior Housing, to Government agencies, to Fortune 500 companies. What we have learned is that the overwhelming majority are not using their mission statement to drive overall strategy, which is supposed to be its purpose. From that the students also learn how to accomplish this use, as well as how to write a statement employees can understand and apply in their daily work.
In many organizations, we also notice that the mission, vision and value statements are mixed up, when they should be three distinct statements. So we teach students specifically how they are different, and how to write statements for each purpose.
- What impact does this have on the performance of the organization and its employees?
Having a clear mission statement, let alone values and vision statements, puts everyone on the same page, working towards the same goals. But they have to make sense and be easily understood. The best organizations use their mission statement as foundational to everything they do - not just post it on the bulletin board because it looks nice. This is especially important in Senior Housing where the people (employees) are essentially the product.
- As the number of people over the age of 65 increases, what issues will this present and how can facilities prepare for it?
We are facing critical shortages in available long term care/senior care workers. But by 2030, when the last of the Boomers retires, there will be 35 million more jobs in the US than people to fill them, so the problem is only going to get worse. We know that having a clear mission and purpose leads to happier employees and lower turnover. So a good mission statement can ultimately mean the difference between competitive advantage or no competitive advantage on this issue.
- What opportunities can LTC facilities capitalize on today to enhance their mission?
Technology is presenting the healthcare industry with the opportunity to enhance mission by making existing staff more productive.
There is also value in developing niche communities that target a particular segment of the population. With 78 million Boomers, there are enough people to build communities that serve the interests of a variety of different groups, cultures, and interests..
- If technology can help with staff shortage, how will facilities ensure they remain patient-centered?
Technology can help residents feel less dependent on staff and more able to enjoy the activities and other benefits of living in the community. So technology can improve overall resident satisfaction as well as employee satisfaction.
- Any final thoughts?
Value your employees; regardless of technology or niche, at the end of the day they really are your product. Anything you can do to help them not only see but be active participates in your overall mission is good business strategy.
About the Long-Term Care CXO Summit Spring 2012
This unique forum will take place at the Hyatt Regency Bonaventure, Weston, Florida, 16-17 July 2012. Offering much more than any conference, exhibition or trade show, this exclusive meeting will bring together esteemed industry thought leaders and solution providers to a highly focused and interactive networking event. The Summit includes presentations on the Health Care Reform, innovative quality improvement, and staff recruitment and retention strategies. For more information please send an email to info@marcusevanscy.com or visit the event website at www.longtermcaresummit.com/AndrewCarleInterview
marcus evans group - healthcare sector portal - http://tiny.cc/yjtebw
Please note that the Summit is a closed business event and the number of participants strictly limited.
Contact:
Sarin Kouyoumdjian-Gurunlian,
Press Manager, marcus evans, Summits Division
Tel: + 357 22 849 313
Email: press@marcusevanscy.com
Topic: Research / Industry Report
Source: marcus evans Summits
Sectors: Daily Finance
http://www.acnnewswire.com
From the Asia Corporate News Network
Copyright © 2024 ACN Newswire. All rights reserved. A division of Asia Corporate News Network.
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