London, June 6, 2012 - (ACN Newswire) - A record 34,301 entries from 87 countries have been submitted to the Cannes Lions 59th International Festival of Creativity, 17-23 June, the largest and most prestigious global international annual awards for creative advertising and communications.
An overall increase of 19% versus last year, entries have been submitted in 15 different categories: Creative Effectiveness, Cyber, Design, Direct, Film, Film Craft, Media, Outdoor, PR, Press, Promo & Activation, Radio, Titanium & Integrated and the new Mobile and Branded Content & Entertainment Lions categories.
Category 2011 2012 % Ch.
2010 v 2011
Branded Content & Entertainment Lions - 800 -
Creative Effectiveness 142 92 -35%
Cyber Lions 2835 2458 -13%
Design Lions 1774 2182 +23%
Direct Lions 1858 2357 +27%
Film Lions 3310 3475 +5%
Film Craft Lions 1322 1721 +30%
Media Lions 2895 3247 +12%
Mobile Lions - 965 -
Outdoor Lions 4490 4843 +8%
PR Lions 819 1130 +38%
Press Lions 5415 6056 +12%
Promo & Activation Lions 2125 2674 +26%
Radio Lions 1363 1784 +31%
Titanium & Integrated Lions 480 517 +8%
TOTAL 28828 34301 +19%
With the volume of entry levels higher than anticipated, more jury members have been appointed in addition to the extra Branded Content & Entertainment and Mobile judges previously announced. Bringing the total number of judges to 287, Cannes Lions welcomes the following additional judges:
Design Lions
- Ricardo Saint-Clair, Founder/Creative Director, Dialogo Design, Brazil
- Katrin Oeding, Creative Director, Studio Oeding, Germany
- Gesina Roters, Creative Partner, DAY, The Netherlands
- Chris Moody, Creative Director, Wolff Olins, UK
- Richard Bates, Chief Creative Officer North America, The Brand Union, USA
Promo & Activation Lions
- John J. Steere, Regional Managing Director APAC, Momentum, Asia Pacific
- Ove Gley, Creative Director, Heimat, Germany
- Hiroko Uchigaki, Account Planning Director/Communications Planner, ADK Japan
- Hector Fernandez, Co-Managing Director/Chief Creative Officer, Publicis, Mexico
- Gonzalo Figari, President & Creative Director, D6, Spain
Radio Lions
- Sara Haag, Director/Founder, Sarah Haag AB, Sweden
"The industry is moving at a lightning rate, as evidenced by the huge volume of entries into the new Mobile and Branded Content & Entertainment Lions," said Philip Thomas, Chief Executive of the Festival. "But it is also interesting to see the robust health of other, more traditional media like Radio, Film and Press. I am sure that once again the winners at Cannes Lions will inspire and excite the industry, showing what is possible in creative brand communications."
All entries can be viewed in the Palais des Festivals in Cannes during the Festival week. Delegates will also be able to watch the videos of all shortlisted entries across all categories. To register to attend the Festival, please go to www.canneslions.com
To register to attend the 59th Cannes Lions International Festival of Creativity, please visit www.canneslions.com.
Contact:
Amanda Benfell,
PR & Press Manager,
Cannes Lions International Festival of Creativity
Tel: +44-20-7728 4040
E-mail: amandab@canneslions.com
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Topic: Trade Show or Conference
Source: Cannes Lions International Festival of Creativity
Sectors: Film & Video, Broadcast, Film & Sat
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