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| Press Releases |
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| Tuesday, July 8, 2014 |
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What CMOs can Learn from Malaysia Airline's Management of the MH370 Crisis |
| "A word that was used repeatedly to describe Malaysia Airlines flight MH370 and the events around it was 'unprecedented'. The disappearance of a modern Boeing 777, the size and scope of the search operations and the scale of interest in the story were unprecedented," explained Dean Dacko, SVP Marketing, Malaysia Airlines. more info >> |
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| Wednesday, June 18, 2014 |
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Why Chevron is Focused on Achieving Workforce Diversity and Inclusion |
| Companies with a diverse workforce perform better, both in revenue and return on capital employed. However, diversity in itself is not sufficient without inclusion, especially in the petrochemical and refining industry. more info >> |
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| Monday, June 16, 2014 |
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In 100 Words or Less - The Pharmaceutical Needs of LTC Facilities Today |
| Dan Haron, President & Chief Executive Officer, NuscriptRX, and a solution provider at the marcus evans Long-Term Care CXO Summit Fall 2014, on serving the pharmaceutical needs of LTC facilities. more info >> |
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Getting the Desired Business Outcomes from IT Service Providers |
| Abaran Deep of PCI Group Pty Limited, a sponsor company at the marcus evans Australian CIO Summit 2014, on vendor selection and getting the desired business outcomes from IT contracts. more info >> |
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| Thursday, June 5, 2014 |
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How L'Oreal is Planning to Double its Customer Base to 2 Billion by 2020 |
| "To reach our ambition for 2020 and double our customer base to two billion, we are focused on key growing markets to get the volume but the fourth pillar of our strategy is to leverage digital and to increase and deliver better beauty education to customers," explains Christophe Eymery, Head of Digital, L'Oreal Australia. more info >> |
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Why the Benefits of LSR Outweigh the Costs in Medical Device Manufacturing |
| "With pressure on costing and extended lifetime performance, medical device manufacturers need to focus on long-term costing and price stability for parts and components currently being designed," advises Enrique Camacho of SIMTEC Silicone Parts, LLC. more info >> |
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Insights from The Complete Family Office Handbook: Why Family Offices Need a Blueprint |
| "The family office can protect a wealthy family from numerous risks, and one of the most critical tasks for a family office is to create a baseline of information about who the family is, what it owns and what it wishes to do with the wealth," says Kirby Rosplock, author of The Complete Family Office Handbook. more info >> |
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| Saturday, May 17, 2014 |
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What Family Offices Can Learn from Institutional Investors |
| "If family offices act in aggregate to create 'commingled separate accounts' in which their assets are bundled with assets of other like-minded family offices, they could have the potential ability to act like larger institutions and create strategic partnerships with best of breed managers," proposes Adi Divgi, President of EA Global. more info >> |
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Building Engagement Capital: What CMOs Can Learn From Martin Luther King, Jr. |
| "Martin Luther King, Jr. had a unique challenge. On the one hand was a community that was feeling unfairly treated, on the other there was status quo that was resistant to change. He wanted the community to move forward without creating any animosity or fault lines that would be detrimental to the country," said Vivek Kumar. more info >> |
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| Wednesday, May 14, 2014 |
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How to Make a Co-Pay Card Program Work |
| Pharmaceutical marketers need to make data part of every decision they make, advised Kevin Kane, President, and Lori Schwartz, Vice President - Operations / Data Analytics, at MarketShare Movers LLC. more info >> |
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