|
Wednesday, 16 May 2018, 08:30 HKT/SGT | |
| | | | Source: Warc | |
|
|
LONDON, May 16, 2018 - (ACN Newswire) - The final judges for the WARC Prize for Asian Strategy, a search for the best strategic ideas from Asia's marketing industry, are named with senior figures from BBDO, Dentsu, Geometry Global, Google and Maybank included in the line-up.
| jury chair Shekar Khosla, Kellogg's |
Chaired by Shekar Khosla, Chief Commercial Officer of Kellogg's Asia Pacific and Africa, the additional nine judges bringing the panel to 21 members are:
- Priya Barve - Head of BrandLab APAC, Google - Michael Chadwick - Chief Strategy Officer, Dentsu Asia Pacific - Chalinee Hirano - Executive Strategic Planning Director, Far East Fame Line DDB - Shailesh Iyer - Chief Strategy Officer, Publics One Indonesia - Dave McCaughan - Storyteller @Bibliosexual, Chief Strategy Officer, ai.agency - Andreas Moellmann - Chief Strategy Officer/Head of Digital, Geometry Global Japan - Shazlina Mohd Suffian, Executive Vice President Head, Corporate Marketing, Group Brand and Sponsorship Management, Maybank - Thomas Wagner - Planning Director, BBH Singapore - Andy Wilson - Head of Strategy, BBDO Asia
Lucy Aitken, WARC's Case Study Editor, says: "A successful campaign strategy leads to business growth. This top jury of industry experts will search for the smartest marketing thinking in Asia to bring insights and learnings for future advertising success stories in the region."
Now in its eighth year, this case study competition is free to enter and is open to clients and agencies in any marketing discipline. There is a $10,000 Prize fund for the top winning papers that best showcase Asia's smartest marketing campaigns.
In addition to the Grand Prix, Gold, Silver and Bronze accolades, five additional Special Awards will be presented at the judges' discretion: The Category Disrupter Award, The Early Adopter Award, The Local Hero Award, The Customer Journey Award, and The Research Excellence Award.
The full jury line-up and their short biographies as well as more information on the WARC Prize for Asian Strategy can be found on www.warc.com/asiaprize.prize.
The deadline for entries is 10 July 2018.
About jury chair: Shekar Khosla, Chief Commercial Officer, Kellogg's
Shekar joined Kellogg's in 2015 as Chief Marketing Officer, Asia Pacific & Africa before assuming his current role in 2016. Prior to Kellogg's, he had an 18-year stint at Unilever, starting out in sales and then becoming a Senior Brand Manager. He became Regional Sales & Marketing Manager in 2004 before being named Global Brand & South Asia Director for Skin Care in 2006. He then moved to Singapore and became VP Skin (South East Asia & Australasia) and then spent three years between 2012 and 2015 in a similar role, but also looking after North Asia and as Global VP, Ponds.
He has a proven track record of building high-performance teams, with an empowering leadership style that fosters entrepreneurial drive, breakthrough thinking and disciplined execution to deliver shareholder value, positive social impact and employee engagement.
Contact:
Amanda Benfell
PR Manager
+44 20 7467 8125
amanda.benfell@warc.com
Topic: Press release summary
Source: Warc
Sectors: Media & Marketing, Advertising
http://www.acnnewswire.com
From the Asia Corporate News Network
Copyright © 2024 ACN Newswire. All rights reserved. A division of Asia Corporate News Network.
|
|
|
|
|
|
Warc |
Apr 26, 2024 17:30 HKT/SGT |
UK advertising reports GBP36.6bn spend in 2023 |
Nov 10, 2023 10:07 HKT/SGT |
Nearly three-quarters (70%) of marketers plan to unlock the potential of Generative AI in their marketing |
Oct 13, 2023 08:06 HKT/SGT |
WARC Digital Commerce introduces Category Insights series with new Beauty & Personal Care report |
Oct 4, 2023 20:22 HKT/SGT |
WARC expands global strategy and effectiveness awards with five new regional competitions |
Oct 3, 2023 17:00 HKT/SGT |
WARC releases The Future of Strategy 2023, a worldwide survey-led report with insights from almost 1,000 marketing strategists |
June 21, 2022 14:00 HKT/SGT |
WARC Digital Commerce powered by Ascential is launched to help brand marketers uncover the secrets of how to win in ecommerce |
May 27, 2022 19:00 HKT/SGT |
New WARC Awards for Effectiveness, North America Edition, in association with LIONS, are launched |
Mar 29, 2022 13:00 HKT/SGT |
Consumer spend on quick-service restaurants in the US to reach $296bn in 2022 as QSR brands navigate inflation, digital and disintermediation |
Mar 16, 2022 15:30 HKT/SGT |
WARC Rankings 2022: Media 100 revealed - the world's most awarded campaigns and companies for media excellence |
Mar 16, 2022 09:00 HKT/SGT |
WARC Rankings 2022: Creative 100 revealed - the world's most awarded campaigns and companies for creativity |
More news >> |
|
|
|
|