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| Wednesday, April 26, 2017 |
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WARC 100: Lessons from the world's best marketing campaigns revealed |
| WARC has today released an analyses of the world's best marketing campaigns to uncover shared creative, media and measurement strategies based on the WARC 100, an annual ranking of award-winning campaigns according to their business impact based on their performance in over 80 effectiveness awards from around the world. more info >> |
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| Tuesday, April 25, 2017 |
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UK advertising posts record quarter as 2016 spend surges past GBP 21bn |
| UK advertising expenditure grew 3.7% to reach GBP 21.4bn in 2016, the seventh consecutive year of market growth, according to the Advertising Association/WARC Expenditure Report - the UK's definitive advertising statistics. more info >> |
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| Wednesday, April 12, 2017 |
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Jury named for WARC's Prize for Asian Strategy 2017 |
| WARC, the global marketing intelligence service, has today named the first jury members of the WARC Prize for Asian Strategy 2017, a search for the best strategic ideas that have driven results in Asia. more info >> |
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| Thursday, April 6, 2017 |
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WARC Prize for Asian Strategy 2017 now open for entries |
| WARC, the global marketing intelligence service, has today launched the Warc Prize for Asian Strategy, a search for the best strategic ideas that have driven results in Asia. more info >> |
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| Tuesday, April 4, 2017 |
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WARC 100 reveals the world's most effective campaigns, brands and agencies |
| WARC today announces the 2017 results of the WARC 100, an annual ranking of the world's best marketing campaigns and companies according to their business impact. more info >> |
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| Wednesday, March 22, 2017 |
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Warc Innovation Awards - Shortlist announced |
| 20 brands from around the world have been shortlisted for the Warc Innovation Awards, a global search for effective marketing innovation. more info >> |
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| Friday, March 17, 2017 |
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The Warc Awards: Content Strategy Jury named |
| The Effective Content Strategy category of the 2017 Warc Awards, which looks for evidence of how a content strategy has helped a brand achieve business goals, will be chaired by Alison Keith, Vice President - Global Media of beauty products brand Coty. more info >> |
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| Thursday, March 9, 2017 |
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The Warc Awards: Brand Purpose Jury Named |
| A panel of senior industry figures make up the jury for the Best Use of Brand Purpose category of The Warc Awards, a new global competition in search for next-generation marketing effectiveness. more info >> |
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| Thursday, February 16, 2017 |
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Warc launches effective marketing report |
| Warc, the global marketing intelligence service, has today released its IPA Effectiveness Awards Report, an in-depth study of effective marketing trends based on the winners of the IPA's biennial competition celebrating advertising that has demonstrated a clear return on investment. more info >> |
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| Friday, February 10, 2017 |
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Warc Media Awards: Grands Prix and Special Awards winners announced |
| BBDO NY and MediaCom have won the Grand Prix in two categories in the Warc Media Awards for their work for Mars. more info >> |
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